Mes: septiembre 2015

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Who are the new influences in premium?

This month in Forbes I analyze the new influences in premium. First it was  Hollywood’s star system actresses, then supermodels, later the so-called celebrities, then bloggers and today all of us are -in some way- both prescribers and influences, aren’t we? Read article (in Spanish)

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Alfonso Jiménez, new president of the Board of the Asociación Española de Directivos in Madrid

AED’s representative organ vrenews its composition and it is formed by 15 managers of leading companies in several sectors. COMPOSITION OF AED’s NEW BOARD President • Alfonso Jiménez, partner director of PeopleMatters. Vice-Presidents • Mª Eugenia Girón, Global Premium Brand advisor. Executive Director of IE Business School’s Premium and Prestige Business Observatory. • Pilar Laguna, dean of the Legal and […]

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